Creating Marketing Information Websites by Zama Zincume
In the Information Marketing Business there are several types of websites that can be used to generate traffic and increase conversion rates.
There are three types of sites that you can use in your info marketing business. However, you need to remember that your domain name for your site should have a “keyword” or “keyword phrase” for your product or service to be of value.
1. Content Website or Authority site
This website is a site that has a lot of content in it. You can create discussion forum, write lots of free articles. The site can be a blog.
The main purpose of content website is for you to post content, free info, entertaining things, or whatever else to generate traffic. This type of site can end up being a great free traffic generator.
2. The second typeof website is a lead generating site or a squeeze page.
People come in, and they receive some type of a FREEBIE for them to sign up to your list.
An example of a lead generating site is at http://www.environmentalhealthdigest.com/
The purpose of a squeeze page is just to generate leads.
3. Sales Letter page or minisite.
At the sales page site, the reason people visit there, you’ve either paid to get them there or an affiliate brought them there, or you gave something free to bring them there.
The only purpose for the site is to give one offer. Always remember that you will have one plan, one purpose and never be confused of what you’re doing in your sales letter.
Understanding these sites will enable you to create effective marketing information websites.
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